Web design & development agency: serving clients worldwide
We build websites for ambitious businesses worldwide that want visitors to become paying customers, not just another online brochure.
Sound familiar?
Three things we hear every week
It was fine when it launched. Now it quietly tells people you are the cheaper option.
The traffic arrives, reads, and leaves. Nothing on the page asks them to do anything specific.
No numbers, no tracking, no one accountable for whether it earns its keep.
Every one of these has a number attached. Most businesses never get to see it.
The shift
Reframe what the website is for
It works every hour you don't. So it should be measured like a salesperson, not admired like a brochure.
Most business websites are built to look fine and then forgotten. We build websites with one job: turning the people who find you into people who contact you. Every page, every word, every button is designed around that outcome, not just aesthetics.
What we do
Five services · one outcome
Designed to be trusted, not just admired.
Most business websites lose visitors before they even read a word: cluttered layouts, unclear messaging, and designs that do not match the quality of the business behind them.
Not sure which one you need? About a third of the people who ask us for a redesign don't need one.
All servicesHow we work
Discover to launch · 3–5 weeks
Your launch date is agreed on day one and written into the proposal, not estimated and quietly moved. You always know what is happening this week and what happens next.
See the full processWe find what is costing you customers today, in your analytics and in the way your buyers actually decide.
Structure before styling. Every page mapped and agreed, then designed on desktop and mobile with real content.
Hand-built, lightweight code. Tested on real devices and checked against Core Web Vitals and WCAG AA.
We watch the numbers after go-live and keep improving the pages that carry the enquiries.
Proof, not adjectives
Measured in the client's own analytics
Trades & ConstructionA trusted Leeds electrical contractor with a website that did not reflect the quality of its work. We turned it into a focused, local lead-generation engine.
+86%qualified quote requests
Professional ServicesA 14-partner firm with strong search traffic and almost no enquiries. We rebuilt the site around how clients actually choose a solicitor.
+142%enquiry form submissions
Real Estate & PropertyAn independent estate agency with strong local knowledge but a website that made every listing feel the same. We rebuilt the search and enquiry journey around how people actually choose a home.
+74%property viewing requests
Healthcare & ClinicsA private clinic losing bookings to a phone line nobody answered after 5pm. Online booking now fills the diary overnight.
+2clinic days booked per week
Trades & ConstructionA £6m contractor with a website that looked like a sole trader. We rebuilt the credibility, and the size of the jobs changed.
+3.4×qualified quote requests
If a project didn't move a number we can point at, it doesn't go on this page.
All case studiesIn their words
01 / 04
We were getting traffic and almost no enquiries. Craftnor rebuilt the site around how our clients actually make decisions, and the enquiry form now does the work our reception used to.
Industries
4 core sectors · research already done
Different buyers, different decisions. We build for how yours actually choose.
All industriesWhy us
Four claims · all checkable
Every project starts with what is costing you customers, not what looks trendy this year.
Discovery starts in your analytics, not a mood board
We work remotely across borders, adapt to your market, and schedule collaboration around your working day.
Market-aware copy, flexible currencies and time zones
Clear timelines, plain language, honest advice, including when the answer is that you do not need us.
Every quote itemised, every term in plain English
Every site is designed around one goal: turning visitors into enquiries you can count.
Conversion measured again 30 days after launch
Every claim here is one you can hold us to in writing, before you pay anything.
See what we commit toBefore you enquire
Yes. Craftnor works remotely with businesses worldwide. Calls are arranged around overlapping working hours, projects can be quoted in an agreed currency, and the website is written for your market and audience.
Next step
Get a free, no-obligation audit and see exactly where you are losing customers, and how to fix it.
